How a Coworking Space for Writers Is Different From the Rest
Every day, a slew of thematic coworking spaces open their doors. They provide visitors with a fully equipped environment to complete daily tasks, manage contacts, and collaborate effectively. Writers are no exception. Their working environment, however, is very different from that of IT specialists or gamers. Do you know how to create a comfortable working environment for writers?
In 2022, about 1.8 million people will work in coworking spaces, according to statistics. And this is something to think about if you want to start a business in this field.
A regular coworking space is associated with a noisy environment where people encourage new ideas, whereas a writer’s coworking space is more reminiscent of a library. It is a tranquil environment in which writers can gather ideas, hone their craft, and immerse themselves in their work as it is in Best Writers Online.
Furthermore, being a part of a vibrant community can help combat the typical loneliness and isolation that many writers experience. Receiving feedback from different writers can also help open creative doors and spark new ideas for work.
With thousands of cafes springing up all over the world, it appears that finding that special place to write another great piece of writing is no longer a problem. Furthermore, to entice you to become a regular visitor, each of them offers a variety of options and discounts. The issue is that writers are not like ordinary visitors.
Inside a quiet person, there could be a vast world of ideas whirling around before they find expression on paper. And this is something that coworking space owners should think about if they want their business to thrive.
Why open a coworking space for writers? The answer is simple:
- You will not have to worry about obtaining a license to sell alcohol because writers do not require it to work.
- You will not have to worry about property damage as writers are calm and friendly people.
- There is no need to adhere to age restrictions because writing is not subject to public scrutiny.
- There is no need to outfit a kitchen. You can provide some snacks and several coffee machines, which will be sufficient for people who come to work but do not eat.
- Given the increasing popularity of this type of space, a monetary contribution to the discovery of such a case can result in a sizable profit.
- In addition to direct access to the workplace, you can host a variety of educational events for your visitors and profit from them.
- Although your target audience will be writers, keep in mind that they can hold important positions in everyday life. As a result, you will not only broaden your circle of acquaintances but also make useful connections in society.
- It is not necessary to spend money on hiring highly qualified employees with extensive work experience. It is sufficient to hire only a couple of people to: monitor the order; inform customers about promotions, tariffs, master classes, and seminars; monitor the equipment serviceability and consumable stocks (paper, ink in cartridges, stationery, coffee, etc.); and sell season tickets to visitors.
The famous New York location known as The Writers Room is one of the best examples of such incorporation of individualized attention and successful business maintenance. Aside from being on the top floor loft of the historic building on Astor Place, this peaceful harbor is a treat for the writers' minds and souls.
In addition to enchanting panoramas that spark inspiration, this location is open 24 hours a day, 365 days a year! It is also great news for writers who get their best ideas late at night or early in the morning.
Writers have a distinct personality that is always looking for new ideas. To entice them, your location should serve as a hub for new ideas and thoughts. A spotless, well-organized workspace will act as a “gateway drug” for your visitors.
As a result, they'll want to return to you for another “dose of impressions.” To maintain a consistent customer base, you should provide as much comfort as possible when running a successful business.
Let’s take a look at the essential components of a perfect writing environment:
Writers spend the majority of their working days in front of a computer or behind a laptop, painstakingly working on a new article or book chapter. As a result, the room where you will organize coworking space must have adequate natural and artificial lighting. Visitors will not feel at ease if the lighting is dim or constantly flickers.
Space is another factor to consider when deciding on a location. Avoid looking for locations that are too small. Instead, choose light-filled areas (with high ceilings if possible). Writers do not always have easy access to ideas. They can get the right idea by standing up and walking around, drinking a cup of coffee, etc. Furthermore, as the popularity of your coworking space grows, you will undoubtedly require more space to accommodate all visitors.
Do you remember how it felt to be in a library where every single breath could be a heartbeat in silence? That is the goal you should strive for.
Why should I do that? – You may wonder. According to studies, increased noise levels reduce concentration capacity and productivity. People who live close to airports have higher levels of stress hormones in their blood. As a result, your task is to use noise insulation to achieve as much silence as possible. If renovations in this room are not permitted, you can provide Noise Cancelling Headphones to your visitors. Furthermore, if people's homes are in noisy areas, they will undoubtedly prefer to write at your coworking space rather than their own.
While deciding on the interior decoration, use neutral tones, avoid bright colors, and avoid pictures that will distract your visitors from writing.
Color therapy has been used as a form of therapy for a long time all over the world. Consider using red shades to stimulate the mental and creative activity of your visitors. This color improves performance, focus, brain activity, and productivity. Orange and yellow have similar properties.
Without the Internet and various electronic devices, the modern era would be unimaginable. While the Internet is a secondary concern for writers, the proper operation of their devices is critical. Therefore, they must always have access to power sources.
Check that there are enough plugs to connect gadgets and charge mobile devices. It is significant because some writers can spend up to 90% of their time in coworking spaces.
Many businesses prefer to save money on ergonomics by purchasing inexpensive but attractive furniture. And this is a major blunder. If you want your visitors to stay at your coworking space for hours and hours, you should invest in ergonomics. Uncomfortable furniture not only harms health but also causes irritation and, as a result, causes people to leave (which means that the visitor will not come back and spend his money elsewhere).
Enhance the ergonomics of your coworking environment. Do not be afraid to invest in high-quality, height-adjustable furniture and hypoallergenic materials. This will allow you to reduce visitor fatigue and increase your customer base.
Any space intended for long-term visitor stays necessitates a constant supply of fresh air. Opening windows or turning on air conditioning is not a good idea because they can cause drafts. Getting some plants is a viable option. You do not have to transform your coworking space into a botanical garden to ensure that each visitor gets plenty of fresh air. Getting a few will suffice.
The study discovered that having a lot of plants in the room makes it easier for people to cope with stress and prolonged mental stress. Also, plants help with mental health. This means that they will allow you to create the very space where writers will sparkle with ideas, which is the primary goal of a writers’ coworking space.
The Internet and devices for printing notes, finished articles, etc., are essential components of any coworking space. It is impossible to open a coworking space without access to the Internet. Visitors require it to communicate with project participants, teams, or simply collaborate on the network within the coworking space. It is also critical to keep the toilet equipment in good working order, as people will spend almost the entire day with you.
When deciding on a location for a coworking space, put yourself in the shoes of your potential visitors. Examine whether it is easy to find and what modes of transportation are available.
Coworking spaces are now spread in many cities around, such as coworking spaces in Chicago, researching beforehand about the nearest one or the most suitable one is always recommended.
Choosing a city center may be prohibitively expensive. As a result, think about choosing other variants. For example, those near colleges, universities, and large holdings. There will undoubtedly be a large number of people who will require your services.
In addition to the location, you should consider whether there is nearby parking, as many of your customers will arrive by private car.
As you see, opening a coworking space for writers may turn into a lucrative business. Why not create a place where people will want to live, rather than make a living? With the right vision, clear understanding, and proper planning, you will undoubtedly create the most inviting environment for writers to return to you again and again.
If you want to be successful in this field, you must design your workspace to meet the needs of those who will use it. Furthermore, in the future, these needs will increase. As a result, you must do everything possible to ensure a positive coworking environment. This will set your company up for long-term success.
The article was written by Wanda Lafond. Wanda is a professional content writer, copywriter, content strategist, and communications consultant. She started young with her writing career from being a high school writer to a university editor, and now she is a writer in a professional writing platform Best Writers Online and Writing Judge— her years of expertise have honed her skills to create compelling and results-driven content every single time.