Are you ready to embark on a exciting journey of creating a vibrant coworking community? We're thrilled to share guidelines that will walk you through 20 essential steps to build an environment where diverse professionals can collaborate, learn, and thrive.
According to Zippia, in today's remote work landscape, 47% battle isolation, yet coworking communities flip the script. 83% of coworking members beat loneliness!
Let's dive into these steps and pave the way for a flourishing flexible space you and your members will love!
Community building takes work, and you might wonder if it wouldn't be better to dedicate your time to something else. Even if the community is important, can't it develop independently without your supervision? Well, let's see.
Envision a space abuzz with collaboration, innovative coworking community ecosystem, and the warm hum of camaraderie. That's the coveted vision, isn't it? And our numbers wholeheartedly endorse this aspiration.
More than a third (35.7%) of potential members crave that community vibe. It's not just about sharing a workspace; it's about sharing experiences, insights, and a journey.
A coworking hub minus an electrifying community membership is like a concert without music. Back then, these spaces were born for freelancers seeking shared experiences, collaborative savings, and a network of professionals. But if you strip away that dynamic community, your space is just a collection of rentable desks.
The coworking arena is hotter than fresh coffee. Now, without a community, what's your trump card? Why should folks pick you over their home setup, classy business centers, or other shared options? It's simple—a buzzing community sets you apart.
A coworking gem without a community is like a pizza without toppings—just not the same. Your members miss the joy of belonging. They won't cheer for your brand, spread the word, or aid its growth. It's a missed opportunity.
Let's sneak peek at some extraordinary spaces setting the community bar high. These real-life examples showcase how coworking spaces can become thriving hubs of collaboration.
Now you know what's on the line when you sideline the community. It's time to roll those sleeves within your space and beyond. Team up with local legends, supercharge connections, and watch your coworking voyage skyrocket.
Let's talk about strategies to make newcomers feel at home in our coworking community. People have different styles. Some are super outgoing, while others take a bit to open up. Let's set up a cool way to introduce new members.
The coworking newsfeed can be a great tool. Throw in some fun icebreakers or interesting updates. It'll help the newbies connect.
Apart from just offering events, organizing and attending them personally can work wonders.
Think about it—hackathons, workshops, yoga sessions, Friday night music jams with free drinks—these magnets draw members together. You're not just a manager when you're hands-on in arranging these events. You're a desktop coworking community architect.
Getting involved means understanding the pulse of your space. You'll know what clicks, what excites, and what can be tweaked. It's your chance to be a part of the buzz, learn firsthand, and make your space the go-to hub.
Every brand has a unique story; when you share it with your community, it's like inviting them into your world. It gets personal, you know?
If you think you have no story to tell, you are just not thinking out of the box. We made a list of ideas that hopefully will inspire you.
Ever thought about what happens when you interview members and share their insights? You get more than just stories—you get golden info about what they love and don't and how you can make things even better.
And guess what? When prospective clients see these stories, it's like a trust bomb. There's nothing more credible than real, inside scoop straight from members. It's like the ultimate review, backed by real experiences.
Every brand has unique values and a rock-solid identity. That's what makes each of us stand out. And it's crucial when building a virtual coworking community around authority. Think about things you can offer to influencers and invest in building long-term relationships:
Check out these influencer outreach tools. They help you find influencers, track conversations, and create impactful campaigns.
Your flexible workspace is a complicated business model where you offer varied products. Sure enough, you want to grow your revenue and business, open new locations, sell more memberships, and provide additional services. However, you can't use community events for pitches because it will ruin everything.
Think of nice and simple mobile apps for members. They're like a gateway to all the good stuff. Remote meeting room booking, shop, benefits catalog, and a community feed—all in one spot. It's like giving everyone their own personal concierge.
The cool thing? When you make things easy to access, it's not about diving deeper into pockets. It's all about improved comfort.
So, let's keep it seamless, user-friendly and let the community enjoy the ride.
You've got a treasure trove of member data stored in your coworking software member directory. You're like the guide, walking alongside them in their customer journey. And guess what? You're perfectly positioned to spark some magic partnerships.
Imagine this: during an event, a coffee break, or lunch, you spot potential matches for collaboration. You've got that proactive spirit to introduce them, and it's not just about shaking hands. It's about saying, "Hey, you two could rock this together."
So, let's be those connectors, those matchmakers. It's all about creating opportunities and watching collaborations flourish.
Trust is a basic component of a coworking space community. Show members that you care about their issues by implementing contemporary customers support technology in your space. To help clients feel heard, start with simple but very effective measures.
These processes can be easily set up with a coworking system that allows automating support tickets and sending direct messages to users. You can check new requests, contact users directly, and keep track of previous issues.
Make things easy for your customers. Imagine members booking meeting rooms, applying for benefits, and handling payments—all at their fingertips.
When you offer self-service options, it's more than just convenience. You give customers easy-to-use instruments that would promote more purchases and increase your revenue. Also, you save your time and focus on other tasks.
So, let's keep the solutions flowing and watch our community grow stronger.
Enable news updates on your corporate platform and chats that involve them, and ask for their opinions. Oh, and don't forget to give clients ways to interact - even with likes and shares. If you are wondering where to start, try implementing these tips.
When you're engaged like this, it's more than just updates. It's like saying, "Hey, you're part of this conversation, this community."
Communities grow on their own if they have the right environment—so flexible workspace design is a great instrument for encouraging networking. So, create drill—comfy spots where coworkers can chill and chat. And let's be honest, some of the juiciest conversations happen near those coffee spots, right?
You've got a diverse crew with different needs and expectations. As a coworking manager, you aim to ensure everyone's happiness and thriving.
So, how do you nail it? By creating an environment that accommodates various work styles. Some might need quiet nooks for focused tasks, while others crave open spaces for collaboration. Here’s a couple of ideas.
Policies allow you to create a respectful and productive working environment. Setting the tone for respect and cooperation is like creating this awesome atmosphere where everyone feels good.
These policies should be easy to find. Placing them in your coworking software's information and guides section is the way to go. Make them available offline and online, and encourage users to pay attention. This way, they're accessible and crystal clear. It's like saying, "Hey, let's all be on the same page."
Obviously, when you gather people in a single space, misunderstandings happen. How you handle them defines your community's strength.
You need to embrace the role of the mediator. Figure out policies for resolving conflicts, hear all sides, and take responsibility for the final decision.
WhatsApp, Telegram, and other social media are cool, but dedicated channels create a special connection to your space. Think chats and feeds right inside the app members use for bookings. The community will be stronger if members can talk to each other not just when they are in the same room but outside of the space as well.
Partnerships with other businesses can make your community coworking space even better. When you team up with others, you can offer more services and attract more members. Think about nearby cafes, tech stores, or gyms. Working together can help both sides grow and reach new customers. Here’s a couple of ideas to get you started.
Offering special perks isn't just about giving treats; it's about making your coworking community stand out. Think of exclusive deals, workshops, or even partnerships with nearby businesses.
And here's the secret sauce—these perks should be easy to grab. The best way? Have a catalog right inside members' apps. This way, they can explore and apply for the ones that catch their eye. Here’s what you can offer.
By embedding these perks into your offerings, you're not just providing a workspace but an environment that nurtures growth, fosters community, and prioritizes well-being. It's these nuances that make your community coworking space a sought-after destination.
Coolers, coffee machines, and kettles placed near the seating areas are like little oases. Add quality coffee and tea, maybe some milk and cookies—and boom! You've got the perfect recipe for cozy moments.
Why? Because a good cuppa brings people together. When coworkers enjoy that excellent brew, it's like adding an extra dash of community spirit. They'll linger, chat, and soak in the vibes of their peers.
So, let's create comfort, boost those connections, and make every sip count.
Encouraging customers to leave reviews and recommend the space isn't just about boosting your rep; it's about sharing the love. When members share their positive experiences, it's like inviting others to join your fantastic coworking community.
Strategies to Encourage Feedback and Advocacy:
Think of it as a ripple effect. Their words have the power to create a wave of curiosity and interest. It's like saying, "Hey, we're having a blast here, and you're invited too!"
And there you have it—20 steps to kickstart, nurture, and rock your coworking community!
From fostering connections to brewing camaraderie, we've covered it all. Now, here's the scoop—a great chunk of these steps becomes a breeze with the right coworking space software in your corner.
Imagine streamlined communication, seamless event planning, and hassle-free perks catalog right at your fingertips. It's like having a community-building ally right there with you.
Curious to see it in action? Go ahead, and schedule a demo call with our product expert. Let's take your community to the next level together.